1What does Colella Communications provide?
Colella Communications provides high-quality, professional yet personalized copywriting, editing, and graphic design services for businesses, organizations, and individuals. Whether you’re launching a new website, designing new promotional materials, or already have them in place, you need the best possible content that is timely, relevant, engaging, and SEO-friendly to make sure it’s found.
2How do we begin a project?
Before starting any project, I will spend time speaking with you in person, by Zoom, or by phone to learn about you, your business, your style, your priorities, and your target audience to create an online or print marketing message that’s informative and effective.
3Why use the services of a marketing professional for your business or organization?
- You are terrific at what you do, but not comfortable or eloquent in promoting it.
- You may be more accustomed to using industry jargon that makes sense to colleagues and experts in your field, but needs to be more easily understood by your target audience.
- You are too busy to keep up with creating and adding new or updated content for your website, marketing materials, publicity, or social media to share your latest news.
- You have someone to design your website or promotional materials, but need professionally written content to complement their professional graphic design.
- You want to tell your story in the best way possible, with skilled writing, attractive design, and attention to detail, completeness, and accuracy.
- You realize that information is only as effective as the audience it reaches and want to distribute timely press releases to the right media outlets, share clever social media posts on various platforms, and create informative website content that will be found in SEO searches.
- You want to feel confident about partnering with someone who will craft marketing messages that reflect your voice, style, and standards.
- You want to work with someone who is professional and reliable with a wide range of strong skills and a diversity of client experience.
4What materials and skills can be included in my project?
- B2B copywriting and B2C copywriting
- SEO copywriting
- Copyediting
- Proofreading
- Publicity and public relations
- Content marketing
- Content development
- Website and landing page content
- Journalism and editorial writing
- Blogging
- Headlines and taglines
- Brochures and newsletters
- Annual reports and special reports
- White papers
- Press releases
- Promotional and advertising materials
- Social media posts
- E-mail marketing
- Research writing
- Video and audio scripts
- Speeches and presentations
- Newspaper and magazine articles
- Books and e-books
- Professional profiles
- Resumes and cover letters
- Media distribution